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Why Your Side Hustle Needs as Much Attention as Any Job

by Henry Emmanuel
working on laptop

So many people choose to open a side hustle as they think it requires little to no effort compared to their 9-to-5. They may even be a busy parent and think that a side-hustle is just another job that can be worked alongside the stresses of parenting life. This is not the case. You need to treat your so-called side hustle with as much attention as you would give any job.

No Effort, No Growth

Many people start side hustles because they think they can sit back and let the business run themselves. This is simply not true. Any business needs time and attention put into it to help it grow. Have you taken on an amazing collection of products to resell? Well, they aren’t going to sell themselves. You need to make sure that you are giving your all when it comes to these businesses. 

Get on social media and start posting about it. Whip up some interest in your products. If someone shows an interest in what you have to sell, make sure you are able to close that sale. Expecting the business to grow on its own is impossible and you are never going to see anything come of it.

Protect the Business

If you are making money from it, you need to make sure that all the right protections are in place so no critical data can be leaked or stolen. As a business owner, you need to ensure that your store is a safe place to shop. If a customer’s data is stolen, they are not going to care that this is not your full-time job. They are just going to want answers about how this was allowed to happen.

An easy way to ensure that your customers are legitimate is to put some customer verification software into your business. A solution like those offered by Cognito HQ is simple and can seamlessly be built into your transaction processes. It will prevent you getting scammed and will help to protect your reputation with your customers.

Pursue the Opportunities

Did you start your side-hustle because you feel like you are trapped in a dead-end job? Many of us do. However, you might reach the point where your side-hustle is presenting far more opportunities than you ever thought would be possible.

You need to closely assess when the time comes for you to throw in the towel with the regular 9-to-5 and make your side hustle your main hustle. It might be closer than you think. If you are starting to turn down some amazing opportunities because you haven’t got the time to commit to them, it might be time to start moving your responsibilities around.

Your side hustle can be a great little money-maker at first but you need to recognise when it requires more time and energy than you can currently commit. Assess the current standing of your side-hustle. Depending on how well it is doing, it might be time to make it your full-time job.

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